hi, i'm isabela, a senior

hi, i'm isabela, a senior

hi, i'm isabela, a senior

hi, i'm isabela, a senior

who loves crafting meaningful experiences

who loves crafting meaningful experiences

who loves crafting meaningful experiences

who loves crafting meaningful experiences

With 14+ years of experience and multidisciplinary skills, I specialize in UI Design, UX Research, scalable Design Systems & Art Direction.

I’ve led end-to-end product design for B2C/B2B products across fintech, e-commerce, and the banking, health, telecom, and fashion industries.

/about/

/about/

/about/

My name is Isabela Freitas, but you can call me Isa. I’m a São Paulo native, and I’ve been lucky to work with teams across different countries and cultures.

I’m curious thinker by nature, always loved learning and experimenting. Blending skills from different backgrounds helps me create innovative solutions while staying true to business & user needs.

I blend product thinking, design and close collaboration with engineering, PMs and stakeholders to simplify complex problems and create scalable products.

My name is Isabela Freitas, but you can call me Isa. I’m a São Paulo native, and I’ve been lucky to work with teams across different countries and cultures.

I’m curious thinker by nature, always loved learning and experimenting. Blending skills from different backgrounds helps me create innovative solutions while staying true to business & user needs.

I blend product thinking, design and close collaboration with engineering, PMs and stakeholders to simplify complex problems and create scalable products.

Portuguese

Native

English

Fluent

Spanish

Conversational

German

Elementary

Portuguese

Native

English

Fluent

Spanish

Conversational

German

Elementary

Portuguese

Native

English

Fluent

Spanish

Conversational

German

Elementary

Portuguese

Native

English

Fluent

Spanish

Conversational

German

Elementary

Portuguese

Native

English

Fluent

Spanish

Conversational

German

Elementary

14+ YEARS OF EXPERIENCE . 14+ YEARS OF EXPERIENCE .
14+ YEARS OF EXPERIENCE . 14+ YEARS OF EXPERIENCE .
14+ YEARS OF EXPERIENCE . 14+ YEARS OF EXPERIENCE .
14+ YEARS OF EXPERIENCE . 14+ YEARS OF EXPERIENCE .

/experience/

/experience/

/experience/

14+ years

14+ years

14+ years

2019 - 2026

Senior Product Designer & UX/UI Specialist

Independent

International

Remote

2019 - 2026

Senior Product Designer & UX/UI Specialist

Independent

International

Remote

2022 - 2025

Senior Product Designer & UX/UI Specialist

Bitboundaire

United States

Remote

2022 - 2025

Senior Product Designer & UX/UI Specialist

Bitboundaire

United States

Remote

2019 - 2022

Senior Product Designer & UX/UI Specialist

ZUP Innovation

Brazil

Hybrid, Remote

2019 - 2022

Senior Product Designer & UX/UI Specialist

ZUP Innovation

Brazil

Hybrid, Remote

2019 - 2019

UX/UI Design Specialist

Stefanini Brasil

Brazil

On-site

2019 - 2019

UX/UI Design Specialist

Stefanini Brasil

Brazil

On-site

2018 - 2019

UX/UI Design Specialist

Accenture

Brazil

On-site

2018 - 2019

UX/UI Design Specialist

Accenture

Brazil

On-site

2018 - 2018

Product Designer & UX/UI Specialist

Qulture.Rocks

Brazil

Contract, On-site

2018 - 2018

Product Designer & UX/UI Specialist

Qulture.Rocks

Brazil

Contract, On-site

2017 - 2017

Senior UX/UX Designer

BLU365

Brazil

On-site

2017 - 2017

Senior UX/UX Designer

BLU365

Brazil

On-site

2016 - 2017

Senior UX/UI Designer

Saraiva

Brazil

On-site

2016 - 2017

Senior UX/UI Designer

Saraiva

Brazil

On-site

2015 - 2016

UX/UI Designer

Saiba+

Brazil

On-site

2015 - 2016

UX/UI Designer

Saiba+

Brazil

On-site

2014 - 2015

UX/UI Designer & Product Manager

Neue Labs

Brazil

Hybrid

2014 - 2015

UX/UI Designer & Product Manager

Neue Labs

Brazil

Hybrid

2012 - 2014

UX/UI & Visual Designer

Predicta

Brazil

On-site

2012 - 2014

UX/UI & Visual Designer

Predicta

Brazil

On-site

2011 - 2012

Junior Designer (early career)

NewCreative

Brazil

On-site

2011 - 2012

Junior Designer (early career)

NewCreative

Brazil

On-site

Senior Product Designer & UX/UI Specialist

2019 - 2026

Independent

International

Remote

Senior Product Designer & UX/UI Specialist

2019 - 2026

Independent

International

Remote

Senior Product Designer & UX/UI Specialist

2019 - 2026

Independent

International

Remote

Senior Product Designer & UX/UI Specialist

2019 - 2026

Independent

International

Remote

Senior Product Designer & UX/UI Specialist

2022 - 2025

Bitboundaire

United States

Remote

Senior Product Designer & UX/UI Specialist

2022 - 2025

Bitboundaire

United States

Remote

Senior Product Designer & UX/UI Specialist

2022 - 2025

Bitboundaire

United States

Remote

Senior Product Designer & UX/UI Specialist

2022 - 2025

Bitboundaire

United States

Remote

Senior Product Designer & UX/UI Specialist

2019 - 2022

ZUP Innovation

Brazil

Hybrid, Remote

Senior Product Designer & UX/UI Specialist

2019 - 2022

ZUP Innovation

Brazil

Hybrid, Remote

Senior Product Designer & UX/UI Specialist

2019 - 2022

ZUP Innovation

Brazil

Hybrid, Remote

Senior Product Designer & UX/UI Specialist

2019 - 2022

ZUP Innovation

Brazil

Hybrid, Remote

UX/UI Design Specialist

2019 - 2019

Stefanini Brasil

Brazil

On-site

UX/UI Design Specialist

2019 - 2019

Stefanini Brasil

Brazil

On-site

UX/UI Design Specialist

2019 - 2019

Stefanini Brasil

Brazil

On-site

UX/UI Design Specialist

2019 - 2019

Stefanini Brasil

Brazil

On-site

UX/UI Design Specialist

2018 - 2019

Accenture

Brazil

On-site

UX/UI Design Specialist

2018 - 2019

Accenture

Brazil

On-site

UX/UI Design Specialist

2018 - 2019

Accenture

Brazil

On-site

UX/UI Design Specialist

2018 - 2019

Accenture

Brazil

On-site

Product Designer & UX/UI Specialist

2018 - 2018

Qulture.Rocks

Brazil

Contract, On-site

Product Designer & UX/UI Specialist

2018 - 2018

Qulture.Rocks

Brazil

Contract, On-site

Product Designer & UX/UI Specialist

2018 - 2018

Qulture.Rocks

Brazil

Contract, On-site

Product Designer & UX/UI Specialist

2018 - 2018

Qulture.Rocks

Brazil

Contract, On-site

Senior UX/UX Designer

2017 - 2017

BLU365

Brazil

On-site

Senior UX/UX Designer

2017 - 2017

BLU365

Brazil

On-site

Senior UX/UX Designer

2017 - 2017

BLU365

Brazil

On-site

Senior UX/UX Designer

2017 - 2017

BLU365

Brazil

On-site

Senior UX/UI Designer

2016 - 2017

Saraiva

Brazil

On-site

Senior UX/UI Designer

2016 - 2017

Saraiva

Brazil

On-site

Senior UX/UI Designer

2016 - 2017

Saraiva

Brazil

On-site

Senior UX/UI Designer

2016 - 2017

Saraiva

Brazil

On-site

UX/UI Designer

2015 - 2016

Saiba+

Brazil

On-site

UX/UI Designer

2015 - 2016

Saiba+

Brazil

On-site

UX/UI Designer

2015 - 2016

Saiba+

Brazil

On-site

UX/UI Designer

2015 - 2016

Saiba+

Brazil

On-site

UX/UI Designer & Product Manager

2014 - 2015

Neue Labs

Brazil

Hybrid

UX/UI Designer & Product Manager

2014 - 2015

Neue Labs

Brazil

Hybrid

UX/UI Designer & Product Manager

2014 - 2015

Neue Labs

Brazil

Hybrid

UX/UI Designer & Product Manager

2014 - 2015

Neue Labs

Brazil

Hybrid

UX/UI & Visual Designer

2012 - 2014

Predicta

Brazil

On-site

UX/UI & Visual Designer

2012 - 2014

Predicta

Brazil

On-site

UX/UI & Visual Designer

2012 - 2014

Predicta

Brazil

On-site

UX/UI & Visual Designer

2012 - 2014

Predicta

Brazil

On-site

Junior Designer (early career)

2011 - 2012

NewCreative

Brazil

On-site

Junior Designer (early career)

2011 - 2012

NewCreative

Brazil

On-site

Junior Designer (early career)

2011 - 2012

NewCreative

Brazil

On-site

Junior Designer (early career)

2011 - 2012

NewCreative

Brazil

On-site

STILL CURIOUS?

Find out more about my experience in my CV and on LinkedIn:

/education & certificates/

2025

EF SET English Certificate – C2 Proficient

EF SET

2024

Google UX Design Professional Certificate

Google

2020

Marketing

Universidade Anhembi Morumbi

2012

Digital Design

Universidade Anhembi Morumbi

2010

Digital Design & Visual Communication

ETEC José Rocha Mendes

/education & certificates/

2025

EF SET English Certificate – C2 Proficient

EF SET

2024

Google UX Design Professional Certificate

Google

2020

Marketing

Universidade Anhembi Morumbi

2012

Digital Design

Universidade Anhembi Morumbi

2010

Digital Design & Visual Communication

ETEC José Rocha Mendes

/education & certificates/

2025

EF SET English Certificate – C2 Proficient

EF SET

2024

Google UX Design Professional Certificate

Google

2020

Marketing

Universidade Anhembi Morumbi

2012

Digital Design

Universidade Anhembi Morumbi

2010

Digital Design & Visual Communication

ETEC José Rocha Mendes

/education & certificates/

2025

EF SET English Certificate – C2 Proficient

EF SET

2024

Google UX Design Professional Certificate

Google

2020

Marketing

Universidade Anhembi Morumbi

2012

Digital Design

Universidade Anhembi Morumbi

2010

Digital Design & Visual Communication

ETEC José Rocha Mendes

/skills/

Product Design

Product Strategy

UI Design

UX Design

Research

Design System

Prototyping

Wireframing

Product Discovery

Interaction Design

Data Analysis

Information Architecture

Design Docs

Agile Workflows

Visual Design

Art Direction

/skills/

Product Design

Product Strategy

UI Design

UX Design

Research

Design System

Prototyping

Wireframing

Product Discovery

Interaction Design

Data Analysis

Information Architecture

Design Docs

Agile Workflows

Visual Design

Art Direction

/skills/

Product Design

Product Strategy

UI Design

UX Design

Research

Design System

Prototyping

Wireframing

Product Discovery

Interaction Design

Data Analysis

Information Architecture

Design Docs

Agile Workflows

Visual Design

Art Direction

/skills/

Product Design

Product Strategy

UI Design

UX Design

Research

Design System

Prototyping

Wireframing

Product Discovery

Interaction Design

Data Analysis

Information Architecture

Design Docs

Agile Workflows

Visual Design

Art Direction

/skills/

Product Design

Product Strategy

UI Design

UX Design

Research

Design System

Prototyping

Wireframing

Product Discovery

Interaction Design

Data Analysis

Information Architecture

Design Docs

Agile Workflows

Visual Design

Art Direction

/tools & ai/

Figma

Framer

Figjam

Miro

Sketch

Jira

Adobe Photoshop

Lightroom

Adobe Illustrator

Notion

Lovable

Chat GPT

Gemini

Gemini

Claude

/tools & ai/

Figma

Framer

Figjam

Miro

Sketch

Jira

Adobe Photoshop

Lightroom

Adobe Illustrator

Notion

Lovable

Chat GPT

Gemini

Gemini

Claude

/tools & ai/

Figma

Framer

Figjam

Miro

Sketch

Jira

Adobe Photoshop

Lightroom

Adobe Illustrator

Notion

Lovable

Chat GPT

Gemini

Gemini

Claude

/tools & ai/

Figma

Framer

Figjam

Miro

Sketch

Jira

Adobe Photoshop

Lightroom

Adobe Illustrator

Notion

Lovable

Chat GPT

Gemini

Gemini

Claude

/tools & ai/

Figma

Framer

Figjam

Miro

Sketch

Jira

Adobe Photoshop

Lightroom

Adobe Illustrator

Notion

Lovable

Chat GPT

Gemini

Gemini

Claude

Available for Projects

Available for Projects

Available for Projects

Available for Projects

/get in touch/

Based in São Paulo, Brazil - available for projects around the world.

Based in São Paulo, Brazil

– available for projects around the world.

You can also find me around Berlin & Amsterdam, usually during the summer

You can also find me around Berlin & Amsterdam, usually during the summer.

let's work together

made with love & caffeine in brazil

isabela freitas – all rights reserved – 2026

let's work together

made with love & caffeine in brazil

isabela freitas – all rights reserved – 2026

let's work together

made with love & caffeine in brazil

isabela freitas – all rights reserved – 2026